Computer Support Business Plan

I Tech Solutions is an IT consulting company. It aims at filling the market need for a professional, customer-focused company. The company emphasizes service and support to differentiate itself from more price-oriented computer companies. We are poised to penetrate a lucrative industry that is rapidly growing. I Tech Solutions can tap this market by taking advantage of the current trend to increase entrepreneurs and reduce competition among existing companies.

We are located here (discussion closed), and we understand that in order to thrive we must be flexible. To delight clients, we must also be responsive and flexible. This is possible through a customer-centric solution approach, in which customer objectives are given top priority.

Once the client is clear about their needs, we will design and create the right solution.

Our marketing strategy will primarily be focused on helping clients to understand the services they can avail, and making information and the right service available to the target client. Our market penetration strategy will make sure that our services are known and well-respected in our industry. Our strategy will convey a sense of quality and satisfaction in every picture, every promotion, and every publication. Our promotional strategy will involve traditional advertising, Internet marketing, personal selling, public relations, and direct marketing, details of which are provided in the marketing section of this plan.

It is important to realize that intangible resources such as our ability relate to customers regarding their wants and needs, management style and corporate culture, make us different from our competitors. These attributes will help us stand out from our competition and lead to a long-term competitive advantage.

We don’t just want to market and sell our products and services. Instead, we intend to offer customized services and products to our clients that will optimize their output and help them achieve their goals and objectives. To achieve the above, we will need to raise capital from outside investors.

Note – All currency values shown in the charts or tables are in Botswana Pulas (P).

1.1 Objectives

Our business strategy will be based on the requirement to offer quality products and services for our target customers. This will be achieved through the formation of a professional group and the provision custom-designed, quality services that cater to the client’s individual needs.

The following are our objectives

1. Develop a follow-up strategy to gauge performance with all our clients.
2. To ensure that all departments work together towards achieving company goals by establishing and measuring cross-functional communication.
3. To instill a culture of continuous improvement in beating standards of customer satisfaction and efficiency.
4. We are 100% committed to supporting growth in the economy.

1.2 Keys for Success

It is essential that the project’s success can be attributed to market segmentation. This means identifying and implementing niche markets. The following are the key success indicators:

1. Excellence in fulfilling our promise: Completely confidential, reliable, trusted expertise, and/or service(s), through the provision a uncompromising service. This means that we use the most up-to-date technology, software and highly trained personnel to fulfill this promise.
2. Rapid response to clients’8217′ orders: We can’t afford delays for clients for any reason. It will impact our image, reputation, future business, and our reputation. It is important to communicate regularly with clients in order to provide client-specific solutions.
3. Skill and depth: Because our services are still relatively new on the market, the skills and depth that our personnel have is vital in deciding the quality of the service provided to the end-users.

1.3 Mission

Company values

I Tech Solutions is committed to the fair and ethical treatment of employees and stakeholders. These values are what I Tech Solutions will implement.

• We are committed to being a responsible corporation citizen and fulfilling our social responsibilities as an integral member. We will consider the social and environmental impact of our business decisions.
• We intend to provide products and services of uncompromising quality.
• We want to establish lasting, mutually beneficial relationships with all of the commitments we make. This will ensure that they remain honest and transparent. We will communicate openly and accurately, both internally as well as externally.
• We will strive to live up to all the above values and promote our employees to do the same.

We believe that by implementing the company values, our goal and objectives will be achieved for the benefit all involved, especially the communities where we will operate.

I Tech Solutions is based on the idea that managing information technology for business is similar to legal advice and accounting. This is because it requires outside expertise to install it and manage it. Business people are smart enough to seek out reliable vendors for software, hardware, support, and service. They need to trust these quality vendors as much as their other professional services suppliers.

I Tech Solutions will be such a solution provider. We will be trusted allies to our clients, giving them the loyalty and economics of a business partner. We want to ensure that our clients have the tools they need to run their business as efficiently and reliably as possible. Because many of our information applications can be extremely critical, we will make sure that our clients are able to rely on us when they need. The mission statement of our company summarizes the above in these words:

“The company is committed at leveraging emerging technology to provide the highest standard of quality products, services, and customer service.