Health Spa Business Plan

SoulSpace is determined to be Raleigh’s premier spa/salon. Through a unique combination of offered services and products, they will quickly gain market share. SoulSpace will offer customers a tranquil, relaxing environment where they can meet all their body and mind needs. The business will operate as a partnership between Debby Long, Steve Long, and Linda Hill Chinn.

Products and Services

SoulSpace offers a wide range mind and body wellness products and services. Male and females will be able to get all types of hair styling services from the salon. The spa business focuses on holistic massage, energy work, and bodywork. All of this is done in a serene and relaxing setting.

SoulSpace has selected Raleigh, NC for their new business venture. Over the past few years, Raleigh has been consistently voted the best place in America to live and work. It regularly makes the top ten lists of Forbes Money and Inc. magazines. Raleigh has one of the most educated populations that loosely correlates to earning potential, or at least indicates a higher average household income. Renovating the downtown area in recent years has helped attract many new businesses, and it has also made Raleigh a thriving urban center.

Competitive Edge

SoulSpace’s competitive edge is their unique combination of services, location, and customer-centric focus. Both the extraordinary services and location has been detailed previously. SoulSpace has set out since its inception to provide quality, dependable services. SoulSpace provides a comprehensive training program, which properly trains employees to provide exceptional customer service. SoulSpace customers will leave with the feeling that their needs have been met beyond what they had expected and better than any competitor. This customer-centric model of business is more than just words. The company has financial incentives so employees can offer extraordinary levels service. SoulSpace will be able to achieve their ambitious goal, which is 90% customer return.

Financials

SoulSpace forecasts significant sales revenues for year two. By year two, the company will be in profitability and will have made a healthy profit without taxes. When SoulSpace begins their fundraising efforts they will consider options such as LLC status to replace the partnership business formation that they have currently adopted.

SoulSpace is an innovative business that offers a unique combination of highly sought-after services that is not offered by any direct competitors. SoulSpace will provide a calm and serene environment for various mind and body rejuvenation treatments for the growing Raleigh population.

1.1 Objectives

These are the objectives for SoulSpace.

1. Substantial sales revenues by the end of the second-year
2. Profit before tax at the close of the second-year
3. A 90% client return rate is possible by the end of the first calendar year.
4. Establish a community destination within the first year.

1.2 Mission

SoulSpace offers a soothing, yet stimulating, environment where customers can relax and reconnect with their true purpose. SoulSpace will become a trusted destination for people who want to escape the stresses and revitalize their minds, bodies, and lives.

Success keys 1.3

1. Highly skilled and qualified employees, who are well-versed in energy work and are attuned to a calm spiritual disposition.
2. Establish trust within the community that each customer’s needs will be taken care of during every visit.
3. Easy access to location.
4. Advertising that works.