Used Sports Equipment Store Business Plan


Used Sports Equipment Store Business Plan


Nine Lives – An Outdoor Clothing & Gear Consignment Store in Eugene, Oregon is a brand new business. Jim Gearboy, an experienced outdoor professional, will manage Nine Lives. Jim is familiar with Eugene’s outdoors community and has developed his industry knowledge into a niche business that has no direct competitor.

Nine Lives will be able to take advantage of this unique opportunity with a range of used goods that isn’t available elsewhere in the city, exceptional customer service, and low prices. Jim Gearboy has located the store in a prime location with high foot traffic and easy access. Jim will efficiently lay out the store to increase sales and give the customers the utmost in attention. Jim’s passion and knowledge in the outdoor recreation business will ensure that the store is profitable.

Nine Lives has a steady growth rate, with profitability in month six and revenue of $45,000 in year three.

1.1 Mission

Nine Lives’ mission is to provide the customer with quality outdoor clothing and gear at reasonable prices. Our goal is to keep customers happy and attract new ones. If we follow this maxim, all else will follow. We will exceed your expectations with our services.

1.2 Objectives

The following objectives will be met in the first three years after operation begins:

  • To establish a retail shop whose main goal is to exceed customers’ expectations.

  • To increase the number of clients served by at least 20% per year through superior performance and selection.

  • To reduce dependence on other nonrenewable resources by utilizing reused goods.

  • To achieve annual revenues exceeding $50,000


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